The factors in favour of a rise in the Netflix share price:
Before beginning to invest on Netflix shares, it is necessary to know the advantages of this company first and thus the possibilities of an upward evolution of this asset. Here is a summary of the advantages of this company in the years to come.
First, Netflix offers its services at a rather affordable price which enables it to reach a wide range of public. The video on demand platform offers subscriptions for under €10 for the simple membership and up to €12 euros for a premium one.
In addition, Netflix has the advantage of offering a wide range of content with several original series which have built its success and are done every year including Marvel, House of Cards, Sense 8, Stranger Things which have a very strong popularity and optimal communication. In order to guarantee better quality content, Netflix has in fact been able to set up numerous and varied strategic partnerships, particularly with Disney, Lucasfilm and Pixar studios. Netflix original content is in fact a real advantage of this platform when compared to its competitors. In the past and very recently, some original content has increased the number of subscribers to the platform thanks to the significant success that they have encountered.
It must be said that Netflix has put in place all the technological tools necessary to anticipate the needs and desires of the public and thus detect before the others the content that its likely to be successful. This strategy includes the implementation of certain algorithms in charge of automatically studying the habitudes of consumption of its subscribers enabling the platform to propose them movies and series that correspond to their preferences.
Netflix has become a brand with a very strong reputation over time. In fact, Netflix has become the only brand name for online streaming content and has experienced an increase of more than 6000 % in its price, since 2007, in less than 10 years.
Finally, the large international clientele of the platform is the last major advantage of this company. The company offers its content in more than 190 different countries and counts with more than 100 million subscribers around the world. Thanks to this feat, Netflix has a very strong bargaining power among studios, which has allowed it to easily obtain the rights of some very promising original content.