First of all, and with regard to the company's technological activities, it will be necessary to take a particular interest in the investments made in research and development by the group which would enable it to develop these services and make them even more innovative.
Upstart was established in April 2012 with the launch of an income sharing agreement product that allows individuals to raise funds by contracting to share a percentage of their future income. However, it was not until 2014 that Upstart moved away from this core product and into the personal credit and loan market. Its first product was a traditional 3-year loan which gradually expanded to allow for a 5-year loan.