General presentation of Salesforce
Here, you'll learn a little more about the Salesforce Company and its activities. We'll present the group in more detail along with its sources of income in order to help you understand its future challenges.
The Salesforce group is an American company specializing in the IT sector. It's currently the world's number one provider of on-demand CRM or customer relationship management software solutions.
To better understand Saleforce's activities, they can be divided into several divisions according to the percentage of turnover they generate like this:
- Online subscription sales is the major part of the group's activity and generates 93.5% of turnover. It particularly relates to applications intended to automate sales forces, to optimize the processing of commercial data, to manage call centres, to manage relationships with partners and others.
- The rest of the company's turnover, i.e. 6.5%, comes from professional services with consulting, implementation and training services.
It is also interesting to know the geographical distribution of Salesforce revenues. The group generates 71.1% of its turnover in America, 19.2% in Europe and 9.7% in Asia-Pacific.
Currently, Salesforce employs 49,000 people worldwide.
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