Trade the Salesforce share!

Analysis before buying or selling Salesforce shares

Trade the Salesforce share!
77% of retail CFD accounts lose money -
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To trade the Salesforce share price based on reliable data, of course, you need to have a number of essential skills. In this article, you can discover all the data you'll need to speculate on this value. You'll essentially learn about the precise activity of the company with its products and sources of income, its direct competitors on the market with a quick presentation of each, as well as its recent strategic partnerships. We will also explain how to perform your fundamental analysis of this value.

Elements to consider before selling or buying Salesforce shares

Analysis N°1

The acquisitions and strategic partnerships implemented by Salesforce are of course important data that allow it to benefit from additional growth channels.

Analysis N°2

You should also follow the evolution of the extension of product and service categories offered by Salesforce in order to meet the needs of its customers.

Analysis N°3

Salesforce's international expansion strategy, particularly outside of the US market, is also something you need to watch carefully.

Analysis N°4

Of course, Salesforce's competition is also to be watched particularly the competitors present in the Cloud sector.

Analysis N°5

Technological industry regulations and their evolutions can also directly impact the activities of the Salesforce group.

Analysis N°6

Finally, you should also keep an eye on the foreign exchange market since it sometimes represents an operational and economic risk due to the internationalization of the group's activities. It is obviously the US dollar exchange rate with other currencies that will be important here.

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General presentation of Salesforce

Here, you'll learn a little more about the Salesforce Company and its activities. We'll present the group in more detail along with its sources of income in order to help you understand its future challenges.

The Salesforce group is an American company specializing in the IT sector. It's currently the world's number one provider of on-demand CRM or customer relationship management software solutions.

To better understand Saleforce's activities, they can be divided into several divisions according to the percentage of turnover they generate like this:

  • Online subscription sales is the major part of the group's activity and generates 93.5% of turnover. It particularly relates to applications intended to automate sales forces, to optimize the processing of commercial data, to manage call centres, to manage relationships with partners and others.
  • The rest of the company's turnover, i.e. 6.5%, comes from professional services with consulting, implementation and training services.

It is also interesting to know the geographical distribution of Salesforce revenues. The group generates 71.1% of its turnover in America, 19.2% in Europe and 9.7% in Asia-Pacific.

Currently, Salesforce employs 49,000 people worldwide.

Analysis before buying or selling Salesforce shares
77% of retail CFD accounts lose money. This is an advert for trading CFDs on Plus500

The major competitors of Salesforce

Let's take a few moments to find out who the main competitors of Salesforce are and which companies you should watch out for as part of your analyses of this value.


This Company is also one of the giants of the technological and IT industry and has notably developed integrated management software of the same name which is marketed throughout the world.


The American multinational Microsoft is of course also in the race in the customer management software segment and in cloud solutions. This group operates in more than 120 countries and employs over 148,000 people.


Another American company to know. The Oracle group is in direct competition with Salesforce and offers a database management system, an application server, an integrated management software package and a cloud computing offer. It is also the second largest company in this sector in terms of market capitalization and turnover.


Finally, the American group IBM is also a direct competitor of Salesforce and is present in various segments such as hardware, software and IT services.

The major partners of Salesforce

After having toured Salesforce's main competitors, discover some of its allies with two concrete examples of recently implemented partnerships:

Microsoft Azure

In 2019, the Salesforce group announced a partnership with Microsoft Azure as a provider of its Marketing Cloud service. The new integrations will be based on existing solutions that allow common customers to gain in productivity. This particularly applies to monthly active users who use Salesforce's Microsoft Outlook to create, communicate, and collaborate.


That same year, Salesforce made a significant investment in the Snowflake Company as part of a fundraiser of $ 479 million. Salesforce is interested in the Data Exchange platform of the datawarehousing cloud expert.

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Frequently Asked Questions

What stock market indices are Salesforce shares listed on?

The Salesforce share price is currently listed on the Main Market of the US NYSE. It's also integrated in several stock market indices, mainly the S&P 500. Along with other stock market indices such as the Stoxx Americas 100, the Stoxx Global 200, the Stoxx NorthAmerica 50, the Stoxx USA 50. Being listed on several indices clearly demonstrates the importance of Salesforce on the American market and its strong capitalization.

How do you anticipate changes in the Salesforce share price?

As is the case with all stocks, it is possible to set up a strategy to analyse and anticipate future changes in the price of the Salesforce stock. You need to start by performing a comprehensive fundamental analysis of this stock using all recent publications and news and interpreting them effectively. Then you compare the signals obtained with the signals from technical analysis.

Can we trade bearish Salesforce shares?

It's entirely possible to speculate on a bearish Salesforce share price. To do so, it is recommended to use specific contracts such as CFDs or contracts for difference which allow short positions without having to physically buy the securities beforehand. That way, you can take advantage of all price movements and apply upward and downward strategies according to the trend you anticipate.

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