General presentation of Rivian
Let us now turn to some additional information about Rivian and its business. In order to know how the company is likely to evolve in the years to come and how it can face future challenges and threats, you need to be fully aware of its profit sources.
Rivian Automotive Group Inc. is an American company operating in the automotive sector. Specifically, it is an electric vehicle or EV manufacturer that is engaged in the design, development and manufacture of electric vehicles and accessories.
The group markets vehicles directly to consumer and commercial customers. In particular, it has launched its R1 platform, a two-row, five-passenger van whose technology systems include vehicle electronics, battery, electric propulsion, chassis, Driver+, an advanced driver assistance system or ADAS, digital user experience management and more.
Rivian has also developed a portfolio of vehicle accessories including all-weather floor mats, a camping kitchen, a camping speaker, a three-person roof tent, a Rivian home wall charger and roof racks.
Finally, the company's service offerings include digital financing, telematics insurance, proactive vehicle membership and software services, charging solutions and a data-driven vehicle resale programme. The company also offers a centralised fleet management subscription platform called FleetOS.
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