HENKEL

Analysis before buying or selling Henkel shares

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Stock market shares from the chemical sector generally tend to be very popular with traders who buy and sell stocks online. That is why we are going to tell you about the German Henkel Group stock, which is very popular in the market. Here you will discover, in addition to information about the precise activities of this company, a historical analysis of its prices and its live price.

Can I receive dividends when I buy Henkel shares?

Yes

ISIN code: DE0006048432

Ticker: ETR: HEN3

Index or market: DAX

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Elements to consider before selling or buying Henkel shares

Analysis N°1

Any efforts made by the Henkel Group to further develop its marketing strategy will be interesting to consider as they could boost Henkel's visibility and therefore sales.

Analysis N°2

In the same way, the development of new products and the acquisition of companies aimed at expanding the Group's product portfolio and thus extending its target group will be closely monitored.

Analysis N°3

Of course, the innovations developed by Henkel's competitors and the development of their market shares will also be closely monitored.

Analysis N°4

The price levels offered by competitors are among the elements to be taken into consideration, as competitiveness is at the heart of the concerns of this group and this sector of activity.

Analysis N°5

Finally, changes in consumer tastes and habits as well as income levels and purchasing power will also be monitored.

Analysis before buying or selling Henkel shares

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General presentation of Henkel

The Henkel Group is one of the world's largest chemical groups. However, its business is divided into several sectors, mainly cleaning products and industrial adhesives, but also detergents and common cleaning products, personal care products and finally common adhesives.

The company generates most of its turnover in Europe, but also in North America, Asia and the Middle East.

Henkel's share price is currently quoted on the Prime Standard market of the Deutsche Boerse and is included in the calculation of the DAX 30 stock market index.

Photo credits: raymondclarkeimages - Flickr

The major competitors of Henkel

To understand how the Henkel Group is likely to evolve in the years to come, you need to be fully aware of its main competitors:

Procter & Gamble

This American company specializes in everyday consumer goods, including hygiene and beauty products. The group employs more than 105,000 people and has a turnover of several tens of billions of dollars.

Colgate Palmolive Company

This other American company is also specialized in the production and sale of cleaning and hygiene products such as soaps, detergents, toothpastes or toothbrushes. It is one of the leaders in this market with major brands.

L'Oréal

This French industrial group is specialized in cosmetic products. It is also an international group and one of the leaders in this sector worldwide. Françoise Bettencourt and her children still hold the largest share of the group's capital with a fortune estimated at more than 75 billion US dollars.

Unilever

Finally, the Dutch-British multinational group Unilever is also a direct competitor of Henkel. Based in both London and Rotterdam, this group is present in a hundred countries and is one of the leaders in its sector worldwide in the food industry as well as the leading producer of ice cream and tea. Unilever produces different categories of products with drinks and ice cream, food, personal care and home care.

The major partners of Henkel

After discovering Henkel's competitors, here are two recent examples of strategic partnerships set up by this company:

Plastic Bank

In 2019, it is with Plastic Bank that Henkel has set up a partnership extension for another five years. Henkel will thus support ongoing projects in Haiti, the Philippines and Indonesia and will contribute to the development of an infrastructure of more than 400 Plastic Bank collection points in Egypt. In 2020, Henkel has integrated more than 600 tons of Social Plastic recycled material into its packaging and products.

Envision Tec

In 2020, Henkel partnered with Envision tec to support photopolymer 3D printing. The two companies will combine Envision Tec's next-generation 3D printing technologies with Henkel's portfolio of industrial-grade materials to support the volume production of end-use parts.

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Frequently Asked Questions

How is Henkel's business distributed geographically?

While Henkel's headquarters are based in Düsseldorf, its production sites are located in Western Europe (2%), Asia-Pacific (19%), Eastern Europe (19%), North America (11%), Africa and the Middle East (11%) and Latin America (8%). The group thus has employees of different nationalities.

How many brands does the Henkel Group own and operate?

The Henkel Group currently owns and operates more than 750 brands worldwide. These include global brands such as Fa and Loctite and local brands such as Rubson and Le Chat. These brands are divided between the various fields of application in which Henkel is present, namely home care, DIY, body care, cosmetics, adhesives in the transport industry, electronics and packaging. It should be noted, however, that the group plans to reduce this portfolio.

Which indicators should be used for Henkel shares?

To analyze the Henkel share price, it is advisable to use certain indicators in particular, such as technical indicators which use stock market charts and their movements, but also fundamental analysis which is based on the study and interpretation of the events and publications most likely to have an influence on its share price.

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