Google and Samsung are joining forces to develop a common platform for connected watches, but also for other connected objects intended to be worn. The two large companies thus aim to better stand up to the Apple group, currently the undisputed leader in this market.
It is a habit for Google to organize a developer conference every year in California. The announcement was officially made during this conference. According to the collaboration agreement between the two groups, Samsung will make use of Google's operating software "Wear Os" in the design of its Galaxy watches soon. It will not use its own Tizen system. However, the joint platform will combine the best of Tizen and Wear.
Indeed, the two companies have worked together and managed to leverage their respective strengths. They will compose a solution that offers faster platforms. These will also offer longer battery life with more applications.
The main objective is to create an ecosystem that can compete validly with the platform of the giant Apple more directly. A role that the new platform of Google and Samsung will play perfectly.
Note: This collaboration comes shortly after the acquisition of Fitbit by Google. Fitbit is indeed specialized in the design of connected objects for use in sports. Until now, the Apple group has long been the leader in the field of connected watches.
On the side of Samsung, this partnership is a new way to meet the demand of consumers. The South Korean company has never veiled its permanent thirst for new solutions to satisfy its customers. A series of improvements is planned by this partnership unveiled during the developer conference. It also provides a series of updates to many systems.
These improvements and updates are intended to benefit Google from the mapping application "Google Maps" to its photo management service. Its search engine is not spared by these planned advances.
During this conference, which was held online for the second year in a row due to the health situation, Google made an incredible presentation. The group actually showed off a test version of Android 12 equipped with new personalization and privacy control features.
Note: This version represents Google's operating system installed in nearly 3 billion mobile phones worldwide.
During the conference, the tech giant also reported on its new campus dedicated solely to artificial intelligence. It will be used for its research into quantum computing. The campus is located in California and precisely in Santa Barbara.
Google has also unveiled its initiatives in the fight against the climate crisis. Thus, it has a new data center in Nevada and whose operation requires geothermal energy.